There is nobody who understands how to manipulate the media better than Donald Trump does. He understands how to garner earned media better than anyone. Though he has many detractors, many people adore him. What is it people like about Donald Trump?
By far the biggest story of the summer is Donald Trump‘s surging candidacy for the U.S. presidency. It’s obvious why. Hate him or love him, Donald Trump knows how to captivate the public’s attention. He seems immune from being hurt; I want to examine why. What is it about Donald Trump that allows him to survive any occurrence that no conventional political candidate could? And, not only that, but to use these instances to further galvanize his base of supporters, while growing it?